Is CKE stock a recipe for profits? Mad Money’s host thinks so.
Published on January 22, 2010
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What does Mad Money’s Jim Cramer have to say about CKE stock? “Stick with it!” In a recent episode of the CNBC program, Cramer stated that CKE has two things he likes to see in restaurant stocks: room to improve and room to expand.
Andy Puzder, CEO of CKE Restaurants, showed up for a one on one with Cramer, discussing the restaurants’ growth plans over the next two years and how he won’t compromise quality to generate short-term sales.
When Cramer brought up “sexy ad campaigns,” Puzder replied that the impactful TV spots “work great,” especially for the fast-food chains’ target audience of “young hungry guys.”
Then came the taste test. Cramer, who’d never tried a Carl’s Jr. Thickburger, took a big bite and made a closing comment: “This is a darn good burger and it’s been a darn good stock for us.”
